TThe Jasmine Star Show
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15 April 2020

Finding the Silver Lining of COVID-19 for Your Business

4Frameworks
9Insights

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Frameworks in this episode

Insights & moments

The myth-busts, hot takes, explainers, and tools worth keeping.

Hot Take· 2

Hot Take19:57

Quarantine Leveled Social Media's Status Game

Jasmine argues that quarantine made polished lifestyle posturing harder to sustain because everyone was visibly operating under constraints. This created an opening for creators with modest spaces and equipment to compete through honesty, resourcefulness, and consistent presence.

  • Perfect lifestyle imagery became less credible under shared restrictions.
  • Limited space does not prevent useful content creation.
  • Authenticity became a stronger competitive advantage.
  • Creators must choose between showing reality and preserving an obsolete facade.

“It has been a massive leveling of the playing field”

Jasmine Star · 21:12

“you have one choice to show up and be all of you or try to cower and live behind a facade of what used to…”

Jasmine Star · 21:12
#social media#authenticity#content creation#visibility
Hot Take46:30

Your Actions Reveal Whether an Aspiration Is a Priority

Jasmine challenges people to compare their stated goals with their actual behavior. She distinguishes between genuinely pursuing a business and honestly choosing to keep an interest as a passion, arguing that either choice is valid but unsupported complaints are not.

  • Stated ambition should correspond to observable action.
  • Keeping an interest as a passion is a legitimate choice.
  • Resources and tools cannot substitute for personal follow-through.
  • Honest reprioritization is better than blaming external forces.

“if your actions don't map your aspirations, you didn't want it that enough.”

Jasmine Star · 46:59

“Say, I just want to keep it a passion, but don't sit here and complain as if the world was against you”

Jasmine Star · 47:05
#accountability#aspiration#action#motivation

Story· 2

Story14:26

Cooking Videos Revealed a New Production Possibility

Unable to practice photography in her usual way, Jasmine experimented with cooking and watched how effective creators livestreamed with multiple cameras. The unfamiliar activity released creative energy and exposed a production technique she could apply to future business content.

  • Creativity can be redirected when normal outlets disappear.
  • Unfamiliar activities reveal techniques hidden by routine.
  • Observation in another field can inspire business applications.
  • Constraints can generate unexpected capability discoveries.

“So we need to channel our creativity in a new way.”

Jasmine Star · 14:49

“And I will say that there's unexpected blessings of changing your patterns.”

Jasmine Star · 14:52
#creativity#constraints#livestreaming#cross-pollination
Story53:46

From Owning No Camera to Teaching 155,000 Photographers

Jasmine uses her own path—from an aspiring photographer without a camera to teaching a massive online class—as evidence that an intimidating label need not define the outcome. She attributes possibility to sustained thought, effort, and willingness to ask others for help.

  • An initial lack of tools does not permanently define capacity.
  • Large outcomes can follow years of skill and confidence building.
  • Ambition must be paired with work.
  • Requesting help is part of making difficult goals achievable.

“That impossibility is just a title because everything is possible.”

Jasmine Star · 54:03

“If you all of a sudden think it work toward it and ask for people's help from it.”

Jasmine Star · 54:07
#possibility#photography#ambition#support

Tool· 2

Tool13:41

Reduce Fear by Limiting Information to Trusted Sources

Jasmine describes how cycling between channels and articles filled her attention with negativity while offering few reliable facts. She responded by choosing only two trusted sources and redirecting her remaining attention toward creativity and development.

  • Constant channel switching can intensify anxiety.
  • Confident commentary is not the same as reliable evidence.
  • Choose a small number of trusted information sources.
  • Redirect recovered attention toward constructive activity.

“We have a lot of people pontificating. We have very few facts”

Jasmine Star · 14:01

“And so I decided just to, to, to, to, to focus on two sources that I trust”

Jasmine Star · 14:11
#information diet#anxiety#news#focus
Tool20:09

Turn One Remote Conversation Into Multiple Content Assets

Jasmine details how she recorded the same interview through split-screen capture, a separate camera, and Zencaster. She planned to transform the source into short Instagram video, podcast material, and other social content rather than treating it as a single-use event.

  • Capture a conversation through several complementary recording methods.
  • Plan derivative formats while producing the original content.
  • Adapt one source for short video, audio, and social distribution.
  • Use equipment already available rather than waiting for an ideal studio.

“we're creating content with what we, I go live on Instagram a few times a week on the floor of my apartment.”

Jasmine Star · 20:49

“a portion of this conversation will be repurposed into my podcast”

Jasmine Star · 20:41
#repurposing#content production#podcasting#video

Takeaway· 3

Takeaway10:23

Productivity Can Hide Grief Instead of Resolving It

Jasmine explains that her instinct to respond to fear with more action initially prevented her from processing several overlapping life changes. Growth began only after she acknowledged that disrupted life could be bittersweet and that the previous normal would not return unchanged.

  • Action can reduce fear but also suppress real emotion.
  • People need permission to mourn the loss of normal.
  • Major decisions should begin with an honest appraisal of changed circumstances.
  • Productivity and emotional processing are not interchangeable.

“And so when I started feeling very fearful of what was happening, I started doing more.”

Jasmine Star · 11:10

“I was actually stuffing down real emotions that I did not want to address.”

Jasmine Star · 11:14
#grief#fear#emotions#change
Takeaway43:03

Stop Trying to Convince People Who Reject the Message

Jasmine recommends doing as much as possible with available resources while refusing to spend scarce time persuading determined skeptics. Share useful ideas with humility and grace, then concentrate on people willing to receive and act on them.

  • Do the most you can with the resources available.
  • Not every message must work for every person.
  • Persuading hostile listeners can waste limited time.
  • Approach receptive audiences with humility, grace, and abundance.

“for people who don't want to hear the message, don't try to convince them.”

Jasmine Star · 43:03

“I don't think that you should feel the pressure of doing any more than what you can with what you have.”

Jasmine Star · 43:40
#audience#communication#focus#influence
Takeaway57:50

Three Text Messages That Create Support During Isolation

Jasmine closes with three small acts of connection: thank someone, offer help to someone who may need it, and tell a trusted person when you need encouragement. The suggestions turn an abstract desire to create hope into immediate interpersonal action.

  • Send appreciation to someone you value.
  • Offer practical or emotional support to someone struggling.
  • Tell a trusted person when you need encouragement.
  • Small acts of connection can create reciprocal support.

“send a text to someone who might need your help.”

Jasmine Star · 58:09
#connection#gratitude#support#hope