TThe Jasmine Star Show
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12 September 2023

How to Become a Better Speaker and Communicator

4Frameworks
11Insights

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Frameworks in this episode

Insights & moments

The myth-busts, hot takes, explainers, and tools worth keeping.

Hot Take· 2

Hot Take09:28

Do Not Enter a Negotiation Without Your ROI Case

Drawing on hiring interviews, Jasmine says women have been less likely in her experience to state a compensation target, negotiate, or explain how their contribution will produce a return. She urges candidates to make a clear request and support it with understandable reasoning about the additional value they can deliver.

  • State what you want instead of deferring entirely to the employer
  • Support the request with a concrete value-creation plan
  • Qualifications alone do not communicate a compensation case
  • Jobs, loans, and investor discussions can all involve negotiation

“asking for what you deserve and then backing it up with easy to understand reasoning is so important and it applies to everybody.”

Jasmine Star · 09:28

“Anything and everything could be a negotiation.”

Jasmine Star · 10:30
#negotiation#women#careers#roi
Hot Take25:11

Leadership Means Reselling People After They Commit

Jasmine says persuasion should continue after a customer buys or a teammate accepts responsibility. Leaders reinforce why the decision matters, validate the investment, and reconnect people to the vision so they can perform with confidence and fulfillment.

  • A purchase does not end the need for reassurance
  • Teams need repeated connection to the vision and goal
  • Validation can strengthen commitment after a decision
  • The purpose is aligned performance, not merely another transaction

“But what happens is that a good speaker, a good leader, is reselling them and validating their decision to invest.”

Jasmine Star · 25:11

“A good leader, a good CEO, a good manager is reselling their team on what they're responsible for.”

Jasmine Star · 25:11
#leadership#customer-success#alignment#persuasion

Explainer· 1

Explainer04:42

Why Speaking Skills Matter Beyond the Stage

Jasmine argues that speaking is a core entrepreneurial capability rather than a skill reserved for professional speakers. Clear, persuasive communication supports sales, leadership, negotiation, networking, media appearances, and content creation.

  • Communication skills transfer directly to everyday business situations
  • Clear vision and instructions help teams align their work
  • Persuasive reasoning strengthens negotiations and business deals
  • Speaking to an audience can accelerate entrepreneurial growth

“effective communication mixed with self awareness, man, it's going to make a big difference in the impression that you leave on people in the room.”

Jasmine Star · 04:42

“But it is a skill that I have honed because I know that clear communication in front of an audience is a fast track to…”

Jasmine Star · 13:46
#communication#entrepreneurship#leadership#negotiation

Story· 1

Story37:25

What Simon Sinek Did When His Mind Went Blank

Jasmine recounts Simon Sinek losing his train of thought while addressing influential speaking-industry gatekeepers. Instead of pretending, he admitted what had happened, accepted a prompt from the audience, and continued; the vulnerable moment reportedly won the room over.

  • Even elite professional speakers can lose their place
  • Honest acknowledgement can be stronger than concealment
  • An audience may help a speaker recover
  • Visible humanness can deepen connection

“I am so sorry. I'm actually so embarrassed. I don't know. How I lost my train of thought. What was I saying?”

Jasmine Star quoting Simon Sinek · 38:32

“That showed his humanness like he literally won the entire audience over because he just spoke his truth.”

Jasmine Star · 38:32
#authenticity#public-speaking#vulnerability

Tool· 3

Tool08:32

Use “So What I Hear” to Test Whether You Were Clear

Jasmine's team repeats back what they believe they heard after she explains a project or expectation. Differences between the intended and repeated message expose communication gaps immediately and give her a practical measure of improvement.

  • Listeners restate the message in their own words
  • A mismatch reveals ambiguity before work begins
  • Clarification prevents incorrect assumptions about deadlines or scope
  • Needing fewer corrections can indicate improved clarity

“So what I hear you say is this project needs to be done in two weeks.”

Jasmine Star · 08:32

“So it allows me to clarify and see where my communication gaps are.”

Jasmine Star · 08:32
#communication#feedback#teams#clarity
Tool14:43

Five Mantras to Use Before a High-Stakes Conversation

Jasmine shares short statements designed to redirect attention from nerves toward control, service, value, and gratitude. She recommends pairing the words with a detailed visualization of beginning, completing, and succeeding in the conversation or presentation.

  • Repeat a phrase that affirms the importance of your message
  • Separate nervous feelings from the energy you choose to bring
  • Focus on serving and learning with the audience
  • Visualize the entire event rather than only the successful ending
  • Use the language necessary to help yourself take action

“My voice is strong and my message is important or I am in control of my nerves.”

Jasmine Star · 15:38

“I'm grateful for this opportunity to share what I know.”

Jasmine Star · 15:38
#mantras#visualization#confidence#anxiety
Tool20:41

Plan Slides and Sections Around Pace and Content Density

Presentation timing should reflect both the speaker's pace and the complexity of the material. Jasmine recommends estimating words or section lengths, previewing the time allocation, and giving unfamiliar subjects less depth while directing the audience toward stronger authorities.

  • Estimate slide count from your actual speaking pace
  • Allocate explicit time to each framework or section
  • Tell the audience how the presentation and Q&A will be divided
  • Spend the most time in areas where you have demonstrated authority
  • Offer limited takeaways and further-learning paths outside your core expertise

“Tip number one is consider your speaking pace.”

Jasmine Star · 20:41

“Tip number two is to consider for content density.”

Jasmine Star · 22:27
#presentations#timing#pacing#expertise

Takeaway· 4

Takeaway07:35

Cast the Vision Without Making Today Feel Like Failure

A team member told Jasmine that compelling descriptions of the future sometimes made the present feel frustrating. Jasmine now pairs an aspirational vision with an honest account of the current position and the likely time required to reach the goal.

  • An exciting vision can unintentionally devalue present progress
  • Team members need to understand where they fit in the future
  • Timelines convert inspiration into realistic expectations
  • Leadership communication should connect aspiration to current reality

“So now what I do is I cast the vision and then I route it in the reality of where we are today.”

Jasmine Star · 07:35

“And I rooted in the reality of how long it might take for us to get to the future.”

Jasmine Star · 07:35
#leadership#vision#teamwork
Takeaway12:44

Treat Speaking Anxiety as Normal, Then Act Anyway

Jasmine frames nervousness as normal even for experienced speakers and recommends gradual exposure through smaller opportunities. Preparation, breathing, mantras, and visualization can make anxiety manageable, but improvement ultimately comes from intentional action.

  • Experienced speakers also feel nervous
  • Small speaking opportunities build confidence gradually
  • Preparation and breathing can regulate anxious feelings
  • Visualization rehearses the desired beginning, middle, and ending
  • Growth may require choosing action over comfort

“It is absolutely and totally obviously completely normal to be anxious before you speak.”

Jasmine Star · 12:44

“The more action you take, the better you'll become at public speaking.”

Jasmine Star · 13:46
#anxiety#public-speaking#confidence#mindset
Takeaway43:33

Authenticity Includes How You Sound and How You Move

Jasmine cautions against imitating another speaker's polished persona and recommends developing a genuine, relatable delivery. She also highlights eye contact, posture, facial expression, and purposeful gestures as visual signals that reinforce the spoken message.

  • Do not copy another speaker's style
  • Review recordings for moments that sound confusing or boring
  • Eye contact and confident posture strengthen delivery
  • Use hand gestures purposefully to support a point
  • Nonverbal cues signal engagement and confidence

“please don't try to imitate somebody else's style.”

Jasmine Star · 43:33

“audiences connect with speakers who are genuine and relatable.”

Jasmine Star · 43:33
#authenticity#body-language#delivery#public-speaking
Takeaway44:39

Treat Rehearsal Like Training for a Race

Jasmine compares speaking preparation to athletic training: performers should not expect a personal best without repeated full-length practice. She rehearses an hour-long presentation at least three times and sometimes presents team conversations to her husband beforehand for feedback.

  • Run the full presentation multiple times
  • Record rehearsals to review the delivery
  • Practice difficult team conversations with a trusted listener
  • Familiarity reduces nerves and increases confidence
  • Preparation can make a strong presentation reusable across markets

“at minimum I am going a full on our presentation three times over and I'm recording myself”

Jasmine Star · 44:39

“speaking is the same way.”

Jasmine Star · 44:39
#rehearsal#practice#confidence#performance