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Heather Hansen30 January 2024

How to Become Your Own Advocate and Get What You Want With Heather Hansen

5Frameworks
7Insights

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Frameworks in this episode

Insights & moments

The myth-busts, hot takes, explainers, and tools worth keeping.

Myth Buster· 1

Myth Buster0:43:39

Getting What You Want Can Prove It Was the Wrong Goal

Hansen eventually obtained an anchor role, yet later discovered that anchoring was not the career she truly wanted. She argues that an unsuccessful ask—or even a successful ask that disappoints—is still useful evidence. Acting on a goal produces information that moves a person closer to a better choice.

  • A desired opportunity may feel different after it is obtained
  • A miss supplies evidence rather than merely recording failure
  • Being wrong about a goal is discoverable through experience
  • Career direction can emerge through repeated informed experiments

“It's not exactly what I wanted and sometimes I don't get it. And that's more evidence that helps me to decide what it is that…”

Heather Hansen · 0:43:59

“You find out if you're wrong, and if you're wrong, you're one step closer to what it is that you really want.”

Heather Hansen · 0:43:59
#failure#career-change#experimentation#decision-making

Explainer· 2

Explainer0:35:54

Communication and Advocacy Are Different Skills

Hansen distinguishes ordinary communication from advocacy by the effect produced. Communication allows people to exchange perspectives, while advocacy deliberately attempts to change what another person believes. The latter therefore requires a more specialized persuasive skill set.

  • Communication focuses on sharing perspectives
  • Advocacy focuses on changing perspectives
  • Being a good communicator does not automatically make someone an effective advocate
  • Advocacy is presented as a trainable, specific skill

“When you communicate, you share perspectives. When you advocate, you change them.”

Heather Hansen · 0:35:54

“They are different skills and they take different skill sets.”

Heather Hansen · 0:35:54
#communication#advocacy#persuasion
Explainer0:38:25

The Fear Behind an Unmade Ask Is Often Embarrassment

Looking back at her unpaid television appearances, Hansen realized she never asked whether MSNBC might hire her as a contributor. She attributes the hesitation partly to weak self-belief and partly to the brain's aversion to humiliation. A face-to-face rejection felt more threatening than a remote approach to someone she did not know.

  • Hansen repeatedly appeared as an unpaid legal analyst
  • She never directly asked MSNBC about becoming a contributor
  • Fear of being judged unqualified prevented the request
  • Email and social media reduced the perceived humiliation risk

“I never advocated for looking back.”

Heather Hansen · 0:38:25

“I'm going to be embarrassed if they say no. I'm going to be humiliated.”

Heather Hansen · 0:38:36
#fear#embarrassment#rejection#career

Story· 3

Story0:23:21

The Elite Trial Lawyer Who Could Not Advocate for Herself

Hansen became a highly decorated medical-malpractice defense attorney and excelled at preparing healthcare professionals to persuade juries. Despite that success, she struggled to request support, compensation, and change in her own work and relationships. The contradiction eventually became the foundation of her second career.

  • Hansen spent about 20 years as a trial attorney
  • She was recognized among Pennsylvania's top female attorneys
  • She taught clients to advocate effectively before juries
  • Her professional advocacy skills did not transfer automatically to her own needs

“I was a very strong advocate, but terrible at advocating for myself, would not advocate for myself in my personal relationships, would not advocate for…”

Heather Hansen · 0:24:22
#career#trial-law#self-advocacy#reinvention
Story0:24:43

Why Overperforming Did Not Communicate What Hansen Wanted

As an in-demand attorney, Hansen needed specific support but repeatedly said only that she needed help. She also assumed that hard work, high billing, and bringing in business would make colleagues infer her desire for compensation and advancement. That indirect approach generated frustration because only she knew the full outcome she wanted.

  • A vague need for help concealed several distinct requests
  • High performance does not guarantee that leaders know an employee's goals
  • Generosity can become an indirect and ineffective request for reciprocity
  • Unspoken expectations often mature into anger

“I was asking by giving.”

Heather Hansen · 0:25:35

“Only I do the listeners, the people who are watching, you know.”

Heather Hansen · 0:26:05
#workplace#expectations#burnout#career
Story0:33:47

An Allergic Reaction to Stress Forced a Life Reassessment

While preparing a high-stakes malpractice trial, Hansen learned that her physician client could lose her job if the case was lost. Within minutes, Hansen experienced a severe physical reaction to her own stress hormones and spent the night in an emergency room. She won the trial but recognized that her way of working could not continue unchanged.

  • The malpractice case involved a patient's death
  • The client faced losing her job if the defense failed
  • Hansen's lips and tongue swelled and her throat began closing
  • The emergency became evidence that something in her life had to change

“And Jasmine, within minutes, I had an allergic reaction to my own stress hormones.”

Heather Hansen · 0:34:19

“I won that case, but I realized then that something had to give, and I had to start asking for what I wanted, and I…”

Heather Hansen · 0:34:19
#stress#health#burnout#turning-point

Takeaway· 1

Takeaway0:37:40

If Repeated Effort Is Not Working, Change the Behavior

Hansen kept accepting unpaid legal-analysis opportunities in the hope that someone would eventually invite her to become a contributor. Jasmine highlights the overlooked lesson: persistence in an unchanged behavior is not advocacy. When an approach repeatedly fails to produce the desired outcome, a different action is required.

  • Repeated visibility did not automatically produce a paid role
  • Hansen relied on being noticed rather than directly pursuing the opportunity
  • Persistent effort and effective action are not synonymous
  • Lack of results is information about what must change

“And I had been doing that and it wasn't happening.”

Heather Hansen · 0:37:40

“If you are doing the same thing and not getting what you want, something has to change.”

Jasmine Star · 0:38:06
#career#action#persistence#opportunity