HOPE: Help One Person Every Day
Grow your network by performing one genuine act of service each day.
- Difficulty
- Easy
- Time to result
- ~ongoing to results
- Steps
- 4
- Confidence
- 99%
HOPE turns relationship-building into a small daily behavior rather than an overwhelming networking campaign. Each day, choose one person and find a useful, personalized way to support them, such as sharing their launch, reviewing their work, making an introduction, or creating an opportunity for connection. The act should be genuine and should not carry an immediate request for repayment. Helping someone creates positive emotion for the giver, goodwill for the recipient, and conditions in which reciprocal support may emerge naturally. Repeating this process expands the network one relationship at a time while preventing the volume and complexity of conventional outreach from becoming an excuse for inaction.
Origin
Jen Gottlieb presented HOPE on The Jasmine Star Show as the foundational practice behind her authentic approach to business growth, influence, and long-term relationship-building.
Core principles
- 01Keep daily service small enough to sustain.
- 02Help without immediately asking for something in return.
- 03Personalize each act around what the recipient values.
- 04Let generosity create goodwill and forward momentum.
- 05Build mutually beneficial relationships over time.
How to run it
- 1
Choose One Person
Select one person you can meaningfully help today. Keep the commitment to one person so the practice remains simple and repeatable.
Pro tip Choose someone whose current work or priorities you understand well enough to support personally.
Watch out Turning the practice into a large daily outreach quota can make it unsustainable.
- 2
Look for a Relevant Need
Consider what the person is launching, creating, pursuing, or struggling with. Use what you already know rather than placing the burden on them to design your act of service.
Pro tip Pay attention to their recent conversations, announcements, and projects.
Watch out Do not assume that the help you prefer to give is the help they actually value.
- 3
Perform a Concrete Act of Service
Take one useful action, such as sharing their work, writing a review, making an introduction, or supporting a launch. Make the action specific enough to create real value.
Pro tip Small actions performed promptly are better than elaborate promises that never happen.
Watch out Do not attach an immediate sales pitch or favor request.
- 4
Repeat Without Keeping Score
Help another person the next day and continue the practice consistently. Allow goodwill, relationships, and reciprocal opportunities to accumulate naturally over time.
Pro tip Keep a simple private log if it helps you maintain the daily habit.
Watch out Treating generosity as a ledger will make the relationship feel transactional.
In the wild
An entrepreneur notices that a colleague has released a new podcast episode. Without being asked, she listens, leaves a thoughtful review, and shares a screenshot with her audience. She makes no pitch afterward and continues supporting people through similarly relevant daily actions.
→ The entrepreneur strengthens trust, expands her network, and becomes someone others genuinely want to support.
Common mistakes
Making the Habit Too Big
Requiring dozens of daily messages or elaborate favors creates friction and makes consistency unlikely.
Helping With an Immediate Agenda
Attaching a request to every act of service makes generosity feel like disguised prospecting.
Offering Generic Support
A vague compliment or automated interaction is less valuable than help tailored to the person's current priorities.
Is it for you?
Best for
It is best for entrepreneurs and professionals who want to grow an authentic network without advertising or aggressive outreach.
Not ideal for
It is not ideal for people seeking guaranteed, immediate returns from every interaction.
From the transcript
“Hope help one person every day. That's it. It is so simple.”
“Just a random act of service. Think about how you can help one person every day”
“And that's how you create Win-Win relationships. That's how you broaden your network. And that is how you make steps forward in your business.”
From the episode
How to Get Anything You Want in 20 Days with Jen Gottlieb